This IDC study uses the IDC MarketScape model to provide an assessment of service providers participating in the digital strategy consulting and agency services market with specific offers and capabilities in digital customer experience (DCX). This IDC MarketScape is an evaluation based on a comprehensive framework and a set of parameters that assesses providers relative to one another and to those factors expected to be most conducive to success in this market over both the short term and the long term.

 

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